Personal & Business · 1 month free Mobile · Landline · Wi-Fi · TV 24/7 Swiss support from Geneva Symmetric fibre up to 10 Gbit/s Installation in under 7 days
Personal & Business · 1 month free Mobile · Landline · Wi-Fi · TV 24/7 Swiss support from Geneva Symmetric fibre up to 10 Gbit/s Installation in under 7 days
Personal & Business · 1 month free Mobile · Landline · Wi-Fi · TV 24/7 Swiss support from Geneva Symmetric fibre up to 10 Gbit/s Installation in under 7 days
Fruit of Passion · Geneva 2024

Our
story.

In 2024, three Geneva telecom engineers all had the same incomprehensible invoice, the same unreachable support, and the same desire to change everything.

They built hype SWISS. Fruity plans, understandable in 3 seconds. A fun mascot. And human support that actually answers.

hype SWISS mascot
80K
Active subscribers
47
Employees in Geneva
2024
Founded in Geneva
99.98%
Network uptime
01
Fruit of Passion

How we got
here.

2023
Three telecom engineers meet over coffee in Geneva. Common observation: Swiss plans are unreadable, support is offshore, prices are opaque. Someone says 'What if we just did better?'
Jan 2024
Trademark 'hype SWISS' filed. Network agreements negotiated with Swisscom and Salt. The fruit-as-identity idea is born from a Post-it note stuck to a fridge.
Avr 2024
Closed beta with 200 Geneva testers. Satisfaction rate: 96%. NPS: 78. One tester says 'Your Cherry-Hype is the best mobile plan I've ever had.'
Sept 2024
National launch. 5,000 subscribers in 30 days. Press coverage in 12 Swiss media. The mascot (affectionately called 'Hype Bird') goes viral on TikTok.
2025
TV range and Fruity Baskets launch. 40,000 subscribers. The team grows from 3 to 47 people. We open 24/7 support from Geneva.
2026
80,000 active subscribers. Available in 3 French-speaking cantons, Zurich and Basel. 10G fibre in 40 cities. The Grapefruit-Hype basket becomes our bestseller.
02
What we believe

Our values.

🍊

Honest pricing

No small print, no hidden fees. The price shown is the price paid.

🤝

Human support

A human replies in under 2h. In French, German, Italian or English.

🍃

Swiss infrastructure

100% Swiss. Zero data resale. Zero third-party tracking. The product is the fruit — not you.

🌱

Simple as a fruit

One plan = one fruit. You understand in 3 seconds. If it's complicated, we've failed.

03
The team

The humans
behind the fruits.

Léa Fontaine

CEO & Co-founder

Former CTO at Sunrise. Obsessed with pricing transparency and human service.

04 / The mascot

Hype Bird.
He presents it all.

Each fruit = a product. Each basket = a bundle. And Hype Bird is the guide — he presents the fruits, recommends baskets, and celebrates when you make a good choice.

Aya drew the first Hype Bird on a coffee napkin during our second meeting. The napkin is framed in our Geneva office.

Hype Bird mascot
Newsletter fruité

Good news,
fruity edition.

New plans, exclusive offers, network tips. Once a month, no spam.

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